OF SPECIALIZED DISCOURSE
ACROSS COMMUNITIES AND CULTURES
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This volume brings together a selection of papers originally presented at the PRIN Conference on “The Popularization of Scientific discourse in a Changing world: Lexical and Stylistic Choices Past and Present” in Lecce on 26-27 January 2012 which aimed at investigating the implications of popularization within a broad spectrum of disciplines and from diverse methodological approaches.
It includes in-depth studies covering a wide range of genres and fields and addresses both the reader approaching the topic for the first time as indeed the scholar wishing to gain insight into the various sociolinguistic issues at stake.
Susan Kermas/Thomas Christiansen, Introduction
AN OVERVIEW OF POPULARIZATION
Maurizio Gotti, The analysis of popularization discourse: conceptual changes and methodological evolution
Christopher Williams, The ‘popularization of law’ and ‘law and Plain language’: are they two separate issues?
THE POPULARIZING NATURE OF BOTANY AND THE MANIPULATION OF THE POPULARIZER
Eleonora Chiavetta, “Gardening for the ignorant”: Mrs C.W. Earle and the popularization of gardening matters
Daniela Cesiri, Botany texts and the popular terminology of plants during the Late Modern English period in Ireland
Susan Kermas, A botanical search for the exotic and the dissemination of information from China
THE INTRODUCTION OF NEW THEORIES AND PERSPECTIVES TO SCIENCE AND MEDICINE
Elisabetta Lonati, Health and medicine in 18th-century England: a sociolinguistic approach
Thomas Christiansen, Cohesive conjunctions and their function in the discourse of the popularization of science: Charles Darwin’s correspondence on evolution and related matters
SCIENCE AND PHYSICS IN FICTION AND ENTERTAINMENT
Kim Grego, ‘The physics you buy in supermarkets’. Writing science for the general public: the case of Stephen Hawking
Barbara Berti, Comedy as an empirical science. The case of The Big Bang Theory
Pietro Luigi Iaia, Humour strategies of scientific popularization: a case study on the American sitcom the Big Bang Theory
THE DISSEMINATION OF INFORMATION IN EDUCATION AND ACROSS CULTURES
Rita Bennett, The use of scientific texts from EFL, through ESOL to CLIL
Silvia Sperti, A phonopragmatic approach to the popularization of medical discourse on FGM
THE POPULARIZATION OF SPECIALIZED DISCOURSE AND KNOWLEDGE ACROSS COMMUNITIES AND CULTURES
Richard E. Burket, Reconstructing expertise: the popularization of science and the definition of expert testimony in the US legal system
Mariarosaria Provenzano, Hybridization processes in the popularization of technical discourse for the marketing of the ‘sneakers’ product
THE POPULARIZING EFFECT OF THE INTERNET
Elisa Mattiello, Initialisms & Co.: lexical and stylistic choices in scientific terminology
Alessandra Vicentini, The Fukushima nuclear crisis e-coverage: a linguistic analysis of Sciencemag.org and ScientificAmerican.com
Silvia Masi, Metadiscourse in English and Italian: an analysis of popular scientific discourse online
NOTES ON CONTRIBUTORS